Posts by author:

Kelly Morris

So Many Options – Which Event Tech Tools to Choose?

Thumbnail image for So Many Options – Which Event Tech Tools to Choose?

Attendees arrive at our events with smart phones, laptops, tablets and other tech devices ready to tweet, blog, post and share. As event planners we need to embrace event technology tools as a means of enhancing the attendee experience and promoting the event. That said, amidst all this “socializing,” we mustn’t lose sight of our goal: bringing people together who share common interests and giving them a personal, face-to-face experience. [...]

by Kelly Morris on April 27, 2011

read more…

Kelly Morris of Burton Group/Gartner explains the value of the Elite Meetings Alliance

Thumbnail image for Kelly Morris of Burton Group/Gartner explains the value of the Elite Meetings Alliance

Kelly Morris, Director, Digital Marketing/Events of Burton Group/Gartner, explains why she considers the Elite Meetings Alliance the “Ultimate Meeting Planner Event.” Stunning luxury properties, knowledgeable hoteliers, great networking opportunities with seasoned professionals and that’s just the tip of iceberg. On the surface, Elite Meetings Alliance (EMA) looks like other planner/hotelier “speed-dating” events but from the moment you register to the moment you are transferred back to the local airport, you [...]

by Kelly Morris on December 9, 2010

read more…

An Evolution of Meetings – Part Two

Thumbnail image for An Evolution of Meetings – Part Two

This post is a follow-up to An Evolution of Meetings which you can read here. “Beware the bright and shiny objects of social media and focus on your objective.” These words of wisdom were delivered by my VP on a recent conference call when people were getting spun up over a social media tool for events. It’s easy to get caught up in the social media maelstrom. To avoid wasted [...]

by Kelly Morris on October 11, 2010

read more…

An Evolution of Meetings

Thumbnail image for An Evolution of Meetings

“Any change, even a change for the better, is always accompanied by drawbacks and discomforts.”  ~ Arnold Bennett (British novelist, playwright, critic, and essayist, 1867-1931) We’ve all experienced the evolution of meetings – from the development of registration tools to the progression of exhibition design (we no longer need an engineering degree to set-up a booth) as well as the maturation of contract concessions and negotiations (who doesn’t have an [...]

by Kelly Morris on August 13, 2010

read more…